I’ve met Ellen Craw at the SIC 2007 conference in Denver. She’s General Manager at Ilium Software. Ilium makes award winning programs for Windows Mobile and Palm handhelds and smartphones, and Windows desktop PCs. I didn’t get the chance to interview her at the conference, so I’m doing it now.

Cristian: Hi Ellen, I’m glad that we can finally make the interview! I have several questions about yourself, Ilium Software and your entrepreneurship experience. Let’s start with a few words on Ilium Software – what does it do?

Ellen: Hi Cristian, and happy new year! Ilium Software makes and sells programs – primarily information managers – for Windows Mobile and Palm smartphones and PDAs, as well as for Windows desktops.
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Interviewing entrepreneurs kind of gets me in contact with interesting people around the World. That’s how I’ve got in contact with Patric

Douglas, a CEO that turned his hobby into a successful business and that is Shark Diving. I’m copy pasting his description from the www.sharkdiver.com because it’s self explanatory for understanding his profile: “Cleaning up after his third hurricane in the U.S. Virgin Islands, Shark Divers Patric Douglas decided that there had to be a

safer way to make a living. He moved back to the west coast where he was quickly offered a job working for a medical travel

company escorting American doctors all over the globe. He spent the next two years as one of the first American tour guides back into Vietnam setting up a safe, unique travel route throughout this remarkable historically rich country. While escorting 21-day tours through China, Bali, Hong Kong, Australia, New Zealand and Latin America, his easygoing leadership and good humor made for some exciting moments on the road that would not have happened without him.”

Cristian: Hi Patric and Welcome on board! You’re running a business in which you offer shark diving experiences to your customers. From your profile, shark diving seems just like the thing you would like to do before breakfast! How did you end up doing it for a living?

Patric: That’s an interesting story. Obviously shark diving is not something your average kid wakes up one morning and says “I want to be a shark diver”. For me the movie JAWS played a huge unconscious role in what I am doing now. At the age of 7 I saw that movie and spent that entire summer with all the other kids I knew staring at the swimming pool in 110 degree summer heat. NO ONE was going into the water that summer.

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Not sure if you know, but behind www.entrepreneur-interviews.com there is a company Energybyte and a spin off called inprogress. I’ve started Energybyte back in 2005, with 2 great partners: Simona and Tina – they are sisters. Starting a company “in the familly” brings it’s own set of challenges in respect of sharing tasks, authority and decisions.

So when I spoke to Adam Toren about him and his brother Matthew and their entrepreneurship story I couldn’t wait to have their interview and success story on board! Adam and Matthew are real serial entrepreneurs, having started and sold a number of businesses, since their teen years. They started by buying a struggling billiard hall, overhauling it’s business model and selling it later as a profitable business. Next was a printing company – same story – they build the business up and sell later. They are now in the publishing industry – another successful story.
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I was just about to declare “blog bankruptcy” for not being able to do a new interview in awhile, when I came across Jamie Lentzner’ blog “JPD Mom – Running a business while raising a family – priceless”. After reading some of Jamie’s posts I realized she has a similar writing style to mine, and has an interesting Small Business Entrepreneurship story to tell. She runs 2 sites to display her work: http://www.poshpetgifts.com/ and http://www.jamiespnd.com/

Cristian: Jamie, what do you do?

Jamie: I make ceramic keepsakes for children and their families. I am the artist and designer of all 9 product lines, and 251 different designs – all of our products are ceramic, so they are long lasting keepsakes for years to come. We are sold all over the country in boutiques, catalogs and on websites.
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Jared is the CEO of mobileStorm Inc, an 8 year old digital marketing company located in Hollywood , CA. He got my attention with his blog that provides entrepreneurs with basic tools to find the right people, make and market a great product, budget finances, and successfully communicate with employees, clients and partners. The title is “Helping the resource(less) entrepreneur go from zero to ten million”. We exchanged some e-mails and I found out it would be a good choice for an interview:

Cristian: What does mobileStorm do?

Jared: We help business make more money by providing them with a easy-to-use Web-based marketing solution. Our platform Stun! allows businesses to build and grow a database of customers or potential customers and them market to them via email, wireless text messaging, voice and fax broadcast and even direct mail.
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